Industry News
19th July 2024
Ofcom has today announced a ban on inflationary mid-contract price rises. This positive decision aims to protect consumers from unexpected rises in their broadband bills, encouraging greater transparency and fairness in the industry. At Grain, we wholeheartedly support this ban, which perfectly aligns with our own long-standing commitment to never increase prices in-contract… ever.
For too long, customers have been caught off guard by sudden price increases tied to inflation. In 2024 alone, some providers raised their in-contract prices by as much as 8.8%. These hikes can leave customers feeling frustrated and helpless, trapped in contracts that become increasingly unaffordable. Ofcom’s intervention is a positive and important step towards ending this unfair practice and restoring consumer trust in the telecoms industry.
However, not all providers are embracing the spirit of this change. BT, for example, has instead introduced a flat £3 per month price rise instead of an inflation-linked increase, which could leave some customers in a worse position. While it does provide transparency for customers, on a £29.99 per month package, this is just over 10% price increase – far more than inflation is currently running at in 2024.
Other providers such as Virgin have not yet announced their plan to meet the new requirements and are still advertising price increases above inflation.
At Grain, we believe in doing things differently. We’ve always offered our customers the same great monthly price throughout their contract, with no sneaky mid-contract increases – inflationary or otherwise. Our approach is simple: the price you sign up for is the price you pay for the duration of your contract term. No surprises, no hidden fees, just reliable, high-speed Full Fibre broadband at a fair price.
Why Grain broadband is the better option:
- No in-contract price rises: Enjoy peace of mind knowing that your monthly bill will remain consistent throughout your contract.
- Futureproof Full Fibre: Experience the best in broadband technology, with speeds up to 13 times faster than the UK average! *
- Price Match Guarantee: We won’t be beaten on price. If you find a better deal for an equal service, we’ll match it.
- Equal upload and download speeds: Our speeds are symmetrical, perfect for streaming, gaming, and working from home.
- Free router, standard install & expert set-up: Our team will get connected at no extra cost.
- No credit checks: We believe in making our service accessible to everyone.
Right now, we’re offering an incredible deal: 3 months of free broadband, with a great value monthly price too**. This is the perfect opportunity to switch to Grain and enjoy reliable, high-speed internet without the worry of mid-contract price rises.
Join us in supporting a fairer, more transparent telecoms sector. Choose Grain Broadband and experience a provider that puts customers first. Sign up today and take advantage of our unbeatable offer.
* Source: UK average broadband speed.
**Subject to availability, postcode specific. Read more on the Ofcom website.