Products & Offers
18th November 2024
In the UK, over 19 million households now subscribe to streaming services and traditional TV packages are on a steady decline. It’s not surprising. People are tired of paying for channels they never watch!
The old bundled “triple-play” deals—broadband, TV, phone—are starting to feel outdated. The future is unbundled. If you haven’t considered separating your broadband and TV, it’s time to think about it – Many providers raise prices in early 2025!
Why unbundle? Let’s talk control
Let’s get right to it: unbundling gives you control. You get to pick the best providers for each service, tailored to your needs and budget. You’re not locked into one provider’s one-size-fits-all package.
Why settle for a single provider’s limited TV options or overpriced channels? By unbundling, you can get high-speed broadband from one company, pick your favourite TV service from another, and skip the extras you don’t want. No more paying for 200 channels to watch the five you care about.
Benefit 1: Cost savings (real ones)
Bundled packages often promise savings but let’s be honest: those “introductory offers” usually expire after 12 or 18 months. Then, the price hikes begin, and your £39.99 a month bargain has ballooned to £79 or more. It’s a common tactic—lure you in with a discount, then lock you into a more expensive plan when the promo period ends.
When you unbundle, you control the costs. Find an internet provider that gives you the best deal for the speed you need and then subscribe to services like Netflix, Amazon Prime, or Disney+. If one service raises its prices, you can cancel or switch—no need to renegotiate your contract.
Benefit 2: Customisation for your lifestyle
We’re all watching TV differently these days. Some of us love live sports, others binge-watch dramas, and many just want reliable internet. A single bundle can’t cover everyone’s needs.
Unbundling lets you customise your digital experience. Want ultra-fast fibre broadband for work and gaming but don’t care about live TV? No problem. Prefer a streaming service focused on documentaries instead of paying for channels you don’t watch? Easy.
By picking and choosing, you tailor your service to fit your lifestyle, not the other way around.
Tip: Make a list of the services you actually use. If you find yourself skipping channels on your TV package or never using a landline, it’s a clear sign to cut those out.
Benefit 3: Flexibility and no long-term contracts
Bundled plans often come with hefty commitments. Two-year contracts, cancellation fees, and constant renegotiations are often the norm. That’s a lot of hassle.
With unbundled services, you avoid long-term commitments. Most streaming services offer month-to-month subscriptions. If you find yourself no longer watching a particular platform, you can cancel.
This flexibility is especially crucial if your needs change. Moving to a new area with different broadband providers? No problem. Want to switch streaming platforms to follow your favourite show? Go for it.
Benefit 4: Better customer service
Ever spent hours on hold trying to resolve an issue with your bundled service provider? We’ve all been there. When you unbundle, you can choose providers known for better customer service.
Tip: Check customer service ratings and reviews before committing to any provider. Services like Trustpilot can give you insights into how responsive and reliable companies are.
Benefit 5: Access to faster, more reliable internet
Bundled plans often come with broadband that’s bundled at a basic speed—not the Full Fibre you might want. When you unbundle, you can focus on getting the best speed and reliability for your needs. Whether you’re a remote worker, a gamer, or a streamer, you can prioritise fast, uninterrupted internet.
Many broadband-only providers like Grain are now offering gigabit FTTP speeds. This is a huge leap from the slower connections often bundled in “triple-play” packages. More speed means less buffering, quicker downloads, and a smoother online experience.
The bottom line: Unbundling is about freedom
Unbundling broadband is a smarter, more efficient way to manage your digital life. You get to choose the best of each service without being tied into a bloated, overpriced package. More flexibility. More control. More savings.
So, if you’re still paying for channels, you never watch or stuck with an internet speed that can’t keep up with your work-from-home demands, it’s time to break-free. Take control of your broadband, customise your streaming, and simplify your services. The unbundled future is already here—now it’s up to you to take advantage of it.
After all, why pay for what you don’t need?